From a business perspective, a transit agency wants to increase its ridership and revenue while holding the line on cost. More than ever, fare payment technologies available today can help an agency achieve these goals. The very same technologies and devices that are making consumer retail purchases more convenient and secure – mobile applications and wireless electronic payment media – are now available for paying fares as well.
Here’s how it helps the agency: customers are more likely to ride when the card or mobile smartphone application already in their pocket or purse is accepted at the farebox or faregate. The agency saves when the burden of managing and controlling its card stock and processing its revenue transactions are lowered by accepting a bank card, a government- or school- ID, or a chip-enabled mobile phone. Smartphones can provide further benefits by facilitating visual inspection of valid tickets and passes, limiting the changes to on-vehicle inspection processes. For other agencies, these new technologies can be embraced to allow for greater use of open architecture in a closed-loop system that best meets the organization’s operational and customer service needs.
LTK remains at the forefront of this wave of change, assisting transit agencies large and small in taking advantage of these emerging technologies. More and more transit agencies are turning to LTK as the consultant of choice in examining and procuring new fare systems. In Philadelphia, bus and rail transit riders will soon forego the traditional tokens and paper monthly passes for the convenience of paying directly by mobile phone or contactless credit card.
The transit agency in Washington DC is moving to replace its original 35-year old system, which was upgraded to accept agency-issued smart cards, with non-proprietary technologies that facilitate regional mobility through the acceptance of a tourist’s credit card or a government employee’s Personal Identity Verification (PIV) card. Eight transit agencies in the Sacramento region will soon be sharing a common contactless smart card for payment of the fare; the agencies will remain administratively independent as their services are melded into a seamless network from the customer’s perspective.
Only LTK’s Revenue Systems Group is currently supporting transit agencies on such a diverse suite of ongoing projects, all tailored to meet the needs of each agency or region.
Transit solutions are what we do every day. They are not a sideline.
Our team members, many with experience as both consultants and transit fare system managers, provide a wide range of services that are designed to ensure that transit customers can easily and conveniently pay for their travel while the system operates at optimum efficiency. The fare systems consulting services we provide include:
- Business and Strategy Planning
- Fare Policy Analysis
- Fare System Planning
- Procurement, Installation, Testing, and Commissioning Support
- Regional Fare System Development
- Revenue Systems Management and Security Design
- System Specification Development
- Technology Evaluation and Integration
LTK Revenue Systems Group (pdf)
Additionally, LTK continues to leverage its past experience working on transit agency parking systems and is currently providing technical and project management services for a new parking system initiative at The Ronald Reagan Washington National Airport that will transform how customers plan, reserve, utilize and pay for parking.